Italy
Loro Piana
From 2019 to the present dayEmpowering Sales Associates with immediate personalized customer insights, enabling exceptional service, bespoke recommendations, and a premium brand experience.
Development and release of an iOS native app, integrated with the brand CRM, featuring:
Customer profiles --- Thorough sales and returns tracking --- Sizes for customers and family members who are brand clients --- Customer behavior insights --- Annual KPIs for each Sales Associate.
Furthermore, this B2B app enables users to:
Communicate with customers through SMS, chat, phone, email, using templates --- Organize customer lists for campaigns --- Craft wishlists for personalized service --- Discover and share catalog products with customers --- Place orders from different stores or ship directly to customers --- Track boutique net sales and year-over-year comparisons.